PGA Performance Trak

"Having current competitive information at their fingertips allows owners and operators to gauge the strength or weakness of their own business...In the past, if I were up 7% over the same month a year ago, I probably felt pretty good. But if my competitors were all up 14%, then my 7% doesn't feel quite as good." - Kevin Osgood, President of Newton, Mass.-based Sterling Golf Management.

"The information this program provides can validate our thinking about raising rates and also help us know what might be too much." - Gene Garrote, Owner, GM, Celebration GC, Celebration, FL

The NGCOA and the PGA of America have formed an alliance to share golf facility rounds played and financial golf operating information for the benefit of golf course operators throughout the country. This financial benchmarking tool will be known as "PGA PerformanceTrak in cooperation with the NGCOA."

NO DUPLICATE REPORTING - Therefore, whether a course reports its monthly data through the NGCOA or the PGA of America, the data goes to both reporting vehicles automatically. Golf Datatech, LLC, the industry's leading market research company, serves as the secured third party that protects the confidentiality of all individual course data.

MULTIPLE REPORTING - If the course employs a PGA of America Professional, the course will have access to both reporting tools - the NGCOA's Financial Benchmark reports and the PGA's PerformanceTrak via password protection. NGCOA membership is not required to participate in the NGCOA Financial Benchmark program.

Have more questions? Want to talk with someone? Send us a quick e-mail and we'll contact you. tmahoney@golfdatatech.com

PROGRAM DETAILS:

  • All individual course data is maintained under the strictest security and password protected by Golf Datatech, LLC exclusively.
  • Participating courses are not limited to members of the NGCOA.
  • The Available Tee Time number will be predetermined for each course by Golf Datatech based upon an agreed upon assumption of tee times beginning approximately 15 minutes after sunrise and ending four hours before sunset in each CGM.
  • The cost of this program will be FREE for the first six months of enrollment. After maintaining access and reviewing six free months of reports, the cost will be $100 annually. Courses employing a PGA of America Professional can participate Free of charge.

Want to sign up?

Here is how the program works:

  • Golf Datatech will send you a log on name and password for you to enter your course data.
  • Each new participating course will be asked to input their rounds played and golf revenue data for at least the past 12 months in order to provide them year-over-year reports from the start.
  • Monthly each course will log-on with their password and a simple screen will appear asking for the course to enter THREE numbers
    • The number of rounds it played in the previous month.
    • The total golf revenue (the sum of green fees and cart fees, and in the case of semi-private courses their monthly golf dues) for the month.
    • The course's tee-time interval ( e.g., 8 minutes, 9 min., 10 min.) for the month.

Phone: 888-944-4116   |   Email: info@golfdatatech.com