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Serious Golfer Travel & Resort Report
2006 Serious Golfer Travel & Resort Study
Click here to purchase report - $395 (VISA, MasterCard or American Express). This report is available for download in PDF format after payment confirmation
The Serious Golfer Travel and Resort Study was designed by golf marketers for golf marketers. It is specifically focused to be a marketing tool for golf resorts and golf destinations and representing the views of over 3,000 hardcore golfers about where they travel, when they travel to play golf.
This study differentiates the preferences between Business Golf travel and Leisure Golf travel for avid golfers. It delves into the key decision factors for lodging, tee times, resort amenities, golf course preferences and geographical regions. Lots of factors determine where golfers take their vacations, and not all golfers agree on which of those factors are most important to them. This study goes deep into the decision making process for the avid golfer. The average respondent to the study plays over 62 rounds of golf per year, has a handicap of 15, an annual income just over $100k, with 69% having played golf for more than 10 years.
This is the most comprehensive and direct travel and resort study ever conducted for the golf resort industry.
Report Index
- Methodology
- Executive Summary
- Golf-o-Graphics - Gender, Age, Annual Rounds Played, Years Played, Handicap, Facility, Household Income
- Key Observations/Executive Summary - Represents an analysis of all 3,045 respondents and covers the key points drawn from the data.
- Research Results
- Business & Leisure Travel - Number of times/days traveled for each
- Golf Specific Travel - General golf travel habits, Domestic & International destination preferences, Golf travel resources and booking preferences, General destination and resort preferences, The golf experience
- Cross Tabs - Popular US Golf Destinations, Household Income
If you want to know why and where serious golfers like to travel for their "golf specific" vacations, this 90-page comprehensive study will provide you with a wealth of marketing information.
Click here to purchase report - $395
PAYMENT MAY BE MADE BY:
VISA, MasterCard, Discover or American Express
(This report is available for
download in PDF format after payment confirmation)
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